These two steps and a little optimization work are all it takes:. Do you have any questions about how to create an effective meta description in WordPress?
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XAMPP lets you run a website from your very own computer. And once you Click to place the cursor after " " and press "Enter" to insert a blank line. Click the "Update File" button at the bottom of the page. WordPress now displays the description for each post tag at the top of its archive page. Jason Artman has been a technical writer since entering the field in while attending Michigan State University. Artman has published numerous articles for various websites, covering a diverse array of computer-related topics including hardware, software, games and gadgets.
Describe your company or blog, what you do, and what you have to offer. What if you want to add a default meta description that appears whenever you fail to set a custom one?
These also use the typical metadata editor, so go ahead and add a default snippet for posts and pages. Now when you create a new post or page, the meta description will automatically use the info you put here. That way, if you publish a blog post and forget to add a snippet, it will just fall back to what you put here. If you like basing them off a template, you could also paste it here, and it will appear on the editing screen ready to be filled out when you make a new post.
What about your category pages? You can add a short excerpt yourself to avoid this. However, it can be a bit of a pain, especially if you want to add descriptions to individual pages. Downloading a plugin will probably be easier for you. Before editing any files on your site, make sure to do a backup. Under Tagline , write the meta description you want to represent your site. Look in the sidebar and find Theme Header header. Using this code, search engines will just grab content from the post to use in the meta description like normal.
What if you want to add individual descriptions for each page? But you can do it with a conditional tag or with custom fields. Without targeted, precisely written meta descriptions, you could be missing out on clicks and conversions.
Letting Google generate snippets is hit or miss. As research shows, custom meta descriptions are able to increase your CTR up to 5. In fact, to add a meta description in WordPress, you can either edit your WordPress files manually or use an SEO plugin to get control over your snippets.
All of that and much more, in one plan with no long-term contracts, assisted migrations, and a day-money-back-guarantee. I operate a news based website. Over the period of a month, these bring in more searches then any other form of content. Hello Kit, I just installed the free version of Yoast to test it out. I still see a customization box for meta descriptions.
After reading your article, I realized that I was writing the meta description tag incorrectly. The text was too long with a lot of keywords. Thank you for this great article! By submitting this form: You agree to the processing of the submitted personal data in accordance with Kinsta's Privacy Policy , including the transfer of data to the United States. You also agree to receive information from Kinsta related to our services, events, and promotions. You may unsubscribe at any time by following the instructions in the communications received.
Your current host could be costing you time and money — get them back with Kinsta. Learn more. Kinsta Blog. Adding a meta description can be as easy as filling out a box or inserting a line of code.
Example of a meta description. Example of sitelinks. Another example of a meta description. Bolded text when related to the query. Make your meta description appealing. Sign Up For the Newsletter. Meta description for a blog post. Meta description for a category page. Meta description for a product page. Install Yoast SEO plugin. How to add a meta description in Yoast SEO.
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